Business Desk : Air India unveiled its new Logo and Design. Tata Group-owned airline on Thursday unveiled its new logo and design. As part of its logo, Air India retained the red and white and purple colors. The new logo will be named ‘The Vista’. The airline also revealed its new tail design and theme song. Tata Sons Chairman Chandrasekaran said the new logo reflects immense possibilities and confidence. Today the airline company unveiled its new logo at a live event on Thursday evening. The new logo of the said Airline is part of the new identity and rebranding of the airline. During the launch of the new logo, Tata Sons Chairman N Chandrasekaran said that Air India is not a business, it is a passion for the Tata group and this passion is a national mission. The Chairman of Tata Sons said that the journey to make this very old airline company a world class airline has just begun. During the event, Chandrasekaran said, “The new logo you see here today… Vista has historically represented limitless possibilities, progress and confidence.” During the event, Chandrasekaran said that Air India has done its rebranding with immense possibilities and confidence. He said that in the journey of 15 months, we want to make Air India the best airline in the world with the best experience, technology, customer service and service. In the last 12 months, we have improved on all our dimensions. The new logo is inspired by the classic and iconic Indian window used by Air India. According to the airline, it symbolizes a window of opportunities. The new brand reflects Airlines’ ambition to be a world-class airline serving guests around the world, said Campbell Wilson, CEO and MD, Air India. The new logo has been designed in collaboration with Future brand. Airline passengers will see the new logo on planes from December 2023. Air India’s first Airbus A350 aircraft to join its fleet with new logo.